• Ceterus

Ceterus participates in Multi-Unit Franchising Conference

Updated: Jun 11, 2019


Company continues commitment to franchise entrepreneurs through thought leadership, sponsorship. Full Press Release Also featured on franchising.com.


Ceterus attended the19th annual event that convened 700 multi-unit franchisees looking for knowledge and resources to expand their businesses. Ceterus participated as both a sponsor and an exhibitor in the Finance & Real Estate Pavilion.


Keynote speaker John Taffer, host of the reality series Bar Rescue, delivered a message that resonates with the mission at Ceterus, "If you manage your business by the month and wait to manage expenses until the P&L is out, it's too late."


"If you don't manage your business by the month and wait to manage expenses until the P&L is out, it's too late," —Keynote speaker John Taffer, Bar Rescue

Using a powerful combination of people and automation, Ceterus streamlines bookkeeping and reporting for multi-unit franchisees. In addition to providing customers with a franchise-focused accounting team, Ceterus’ technology offers peer benchmarking, multi-unit financial reports, and other tailored insights to help franchise owners achieve sustainable growth. All of these insights are delivered daily, not just at the end of the month.


“I’m able to see how the stores are doing and where we can focus on cutting costs,” says a multi-unit restaurant franchisee and Ceterus client. “We’re able to look at the financials instantly, and it’s incredibly comprehensive and interactive. As we grow and I become less involved in the day-to-day, that will be very important.”


Ceterus Founder and CEO Levi Morehouse moderated three panels at the event alongside fellow industry experts in the Finance & Real Estate track. These panel discussions outlined topics including venture capital, lease negotiations, and franchise growth strategies.



“The Multi-Unit Franchising Conference was an exciting way for us to continue and expand upon our commitment to empowering franchise entrepreneurs,” says Morehouse. “We enjoyed seeing many of our current customers as well as making new connections, and learning how our latest innovations can support their business growth.”


With over 11,000 franchise units represented and industry leaders from around the country in attendance, the conference was a unique opportunity to network, discover new business strategies, and forge partnerships with franchise-focused experts.


Interested in how we can help you? Read about our multi-unit franchise offering.

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